Senior and graduation photoshoot are some of the most popular and lucrative types of photography out there. But how do you get those client? Here are a few tips and tricks.

It may be the parents that pay the bills, but it's the seniors who will want this shoot. Use social media to your advantage! Have a few graduating senior "models" pose for you. You give them  pics and in trade they will post them all over social media (make sure they are willing to do this as compensation). A good social media buzz is worth a lot more then any facebook paid ad you can create.

I know what you are going to say...but we are usually not allowed to advertise in these groups. True..YOU are not allowed, but a parent is allowed to share. Ask your clients to share their kids photos on social media and express how happy they are with you in the Mom's groups. Also, ask them to refer you every time they see a questions about photographer's in those groups (sometimes I feel like I see a photographer inquiry every day!). 

Create a style or shoot that is unique and screams out YOU and your branding. Stand out among the others and your work will speak volumes!

Photography: Alissa Beth Photography

Establish a real connection with your parents and Seniors. Don't push too hard, but let the connection evolve. Your photography clients are looking for a great photographer who they can connect with and who they feel confidant will bring out the best in their graduating senior to create images and memories that will last a life time! 

Use Facebook to target the parents, Instagram and of course Tiktok. Use reels to show how much fun a photoshoot will be and wow them with photos of the end result!

You don't need to show everything! Make sure the images you use in your marketing is powerful and consistent and has your photos style written all over it! 

Photography: Alissa Beth Photography

Choose your templates wisely and make sure they reflect your photography style and branding. You can create your own templates and marketing material on free sites like CANVA or purchase pre designed templates like the ones below at sites like our shop Photo Box Designs.

Have fun, enjoy the process and make the event enjoyable for your clients. Your photo clients will not only remember the photos you took for them but the experience as a whole. 

3. "Say POOPY" - Melissa Miller of Bitt'O"Honey Photography Melissa says this makes kids laugh all the time. I would guess it would make the adults laugh too! 
​4. "Pretend you have been stuck home in the house for months because a crazy virus is attacking the world and all you ant to do is drink wine and clean!" Photo Credit: Alissa Beth from the Facebook Group Inside the Photo Box Photography and Photoshop

7. "Check out the party on the balcony above/next/below you - jokingly "don't get caught" - gets them to lean out and smile usually"- Keri R Duesing-Fowler 
8. “Look at your belly and think about how you’ll tell your baby about how he got his name”- Cynthia Russo of Original Cyn Photography

9. "Smile like you are a princess"- Sandra Fike
10. "Gaze into each other's eyes and think about forever"- Melodee Page Hughes 
12. "Reach up as high as you can and see if you can touch the top. Where's Mum? can you see her? Look down there, what can you see? Show me how you sit on a chair."- Stacey Rowely of Photog-a-box Photography

13. "Kiss with your teeth". Jade said, "usually when I say this to my clients they look at me like I have two heads and I have to promise them that even though they feel silly, it will look good! Once the awkward giggles and teeth bumping are done we get ones like this!!" - Jade Nelson of Jade Nelson Photography
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